A painter by trade, Heather infuses her painting with her writing. The result is an expressive, unique, dry brushed composition that looks unlike any fonts available.
The initial proof set comes with a minimum of five distinct design concepts. It is not uncommon to receive more. In fact, several clients have received up to twenty in their initial proof set.
What's truly unique is Heather keeps the first letter of each word on a separate layer. Let that sink in.
ON A SEPARATE LAYER.
Your final, high resolution file comes in layers, but with the first letter on a separate layer now gives you extended marketing options! You can use the first letter solo for blogging, marketing pieces, or use it paired with fonts to maintain branding consistency.
Another plus, is when there are "flourishes" they are often kept on separate layers so you can turn them on or off when needed.
Heather's style has a chameleon-like adaptable talent. She can modify an brushed, Old World classical look or vamp it up with a modern, edgy flair.
When you need your personality to quietly mesh with your brand it's important to work with the artist directly. Heather is the only artist creating calligraphic inspired designs.
Here is an example of a proof sheet.
50% Complete
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